Case Study - Kathryn Fell Photography

Customer : Kathryn Fell

Project : Kathryn Fell Photography Courses

The Customer:

Kathryn is the owner and operator of Kathryn Fell Photography. Offering professional photography services to individuals and businesses alike in Oxfordshire, Buckinghamshire, Berkshire and surrounding areas.

Having been nominated and shortlisted for the Sue Ryder Southern Woman of Achievement award in Business, Kathryn is an award winner and highly sought-after photographer.

Kathryn from Kathryn Fell Photography:

I approached Elevate Agency for some help as I was thinking about taking my in-person Photography courses online. However, I didn’t know where to begin to even do this.

I dealt with Leigh, who was very knowledgeable, provided options and some recommendations. I had a couple of glitches my side and Leigh was nothing but helpful, really approachable and always went out of his way to help.

It was so easy to work with Elevate Agency. I wouldn’t hesitate in recommending them.

Thank you Leigh and team EA.

The Challenge:

Due to the ongoing restrictions on travel, non-essential businesses, and events – the core of Kathryn’s business was disrupted and so was her income. Then she came to us here at Elevate Agency. We suggested pivoting to an online course platform, Kajabi, to generate a new stream of revenue that was sustainable not only during the pandemic but afterwards as well.

The Solution

After facilitating a strategy session with Kathryn, where we planned in detail with the client, we created a bespoke course platform for her.

We set up all aspects of Kathryn’s Kajabi page, handling SEO set-up and all the tech-heavy stuff. We love getting experts and leaders online, so we take away the stress of everything tech-heavy, so you can relax and reap the rewards.
Kathryn already had a website that she had carefully cultivated over the years – so we set up the new course content on the URL https://courses.kathrynfellphotography.co.uk. This meant Kathryn’s clients could easily find her new courses, and traffic to her site could easily be redirected.
Created 3 products within the Kajabi platform; The Complete Beginner Digital SLR Masterclass, Children’s Basic Digital Photography, and Smartphone Photography for Leisure.
Set up the content library for each of these products, including engaging video content and downloadable assets. This content is available at any time, for all those who join the course.
Included within her original Word Press site a direct link to the course purchase pages. Enabling current and future clients who discover Kathryn through her WP site to easily access and purchase courses.

Do you need help taking your expertise online? Want to make money by selling what you already know? We'd love to work with you!